UX
Design
User Interface
Strategy
UX
Design
User Interface
Strategy
This initial phase involves understanding the project’s goals, target audience, and requirements. Identifying user personas, outlining wireframes in drafting up a low-fidelity (low-fi) design for a basic visual representations of the app’s layout and structure.
Establish the app’s visual identity. This includes selecting the color scheme, defining typography, and creating a consistent brand language that aligns with the app’s intended message and target audience.
With the branding elements in place, prototyping involves building interactive mockups that represent the app’s layout and user interface. This step allows to visualize the app’s flow, interactions, and overall usability also facilitate user testing to gather feedback and make necessary improvement
This phase involves collaboration between designers and developers to ensure the design is implemented correctly and all features and functionalities work as intended.
